In the article “Small Change; Why the revolution will not be tweeted,” Malcolm Gladwell compares old ways of transferring information and new ones. He explains the situation, which happened in 1960 with four black college students. One of them tried to order a cup of coffee, but the waitress answered him “we don’t serve Negroes here” because of the color of his skin. The next day more black students came there. With in a period of time a lot of people, even from other cities, knew what had happened in the Woolworth’s lunch counter. As a result, it turned out to be the beginning of the civil rights movement. Describing it, the author wants to show that those times, transferring information was not so fast as nowadays, but had more motivation to make great changes.
In our time, people use the Internet for transferring different information over great distances. People are often careless about the problems posted in Internet sources. Debating in forums is the maximum level of participation in the problem. To create a revolution, people should be interested and motivated, while on the Internet people are random and search for entertainment mostly. So, creating highly innovative channels for transferring information, people do not use them for higher aims. That is the reason why the revolution will not be tweeted.
Gladwell, M. (2010). Small Change: Why the Revolution will not be Tweeted. The New Yorker.Link: https://classes.uaa.alaska.edu/webapps/portal/frameset.jsp?tab_id=_2_1&url=/webapps/blackboard/execute/launcher%3ftype%3dCourse%26id%3d_70015_1%26url%3d
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